Fundamentals of Economics and Microeconomics
in Business Accounting & InvestmentWhat you will learn?
Key economic concepts and their practical applications.
How consumer decisions shape demand and market trends
Cost and revenue structures in different industries
Market structures and their impact on businesses
About this course
🔹 About this Course
• A self-paced online course covering core economic principles.
• Designed for learners seeking a strong foundation in microeconomics.
• Includes real-world case studies and practical applications.
🔹 Course Overview
• Covers essential topics like demand, supply, consumer behavior, elasticity, cost structures, and market dynamics.
• Ideal for professionals, students, and entrepreneurs looking to understand economic decision-making.
• Engaging video lectures, quizzes, and interactive exercises.
🔹 Course Curriculum & Modules
1. Week 1: Introduction to Economics
2. Week 2: Consumer Theory
3. Week 3: Demand
4. Week 4: Elasticity of Demand
5. Week 5: Cost and Production Theory
6. Week 6: Revenue, Supply, and Markets
🔹 What You Will Learn
• Key economic concepts and their practical applications.
• How consumer decisions shape demand and market trends.
• Cost and revenue structures in different industries.
• Market structures and their impact on businesses.
🔹 Learning Objective
• Develop a strong understanding of economic theories and models.
• Apply economic principles to real-world business scenarios.
• Analyze consumer behavior and pricing strategies.
• Understand supply chain, production, and revenue management.
🔹 Course Features & Benefits
• Self-paced learning with flexible access.
• Expert-led video lectures and case studies.
• Interactive quizzes and assessments for knowledge retention.
• Industry-relevant insights and applications.
🔹 Who This Course is For
• Business professionals and entrepreneurs.
• Economics and finance students.
• Policy makers and consultants.
• Anyone interested in understanding economic principles.
🔹 Skills Covered
✔️ Microeconomics Fundamentals
✔️ Consumer & Market Analysis
✔️ Pricing & Elasticity
✔️ Cost & Revenue Management
✔️ Supply & Demand Modeling
✔️ Market Structures & Business Strategy
🔹 Special Benefits to Students for Enrolling Now
• Early bird discounts and limited-time offers.
• Access to exclusive webinars and live Q&A sessions.
• Downloadable study materials and economic reports.
🔹 Exclusive Complimentary Benefit: One-on-One Expert Interaction
• Personalized mentorship with industry experts.
• Career guidance and industry insights.
🔹 Course Certificate Advantage
• Industry-recognized certificate upon successful completion.
• Boosts employability and professional credibility.
• Valuable addition to LinkedIn and job applications.
🔹 Books & References
• Principles of Economics – N. Gregory Mankiw
• Microeconomics – Paul Krugman & Robin Wells
• Economics for Business – John Sloman
🔹 Top Indian Companies Hiring with These Certifications & Skillsets
🏢 Tata Group – Business Analysts, Economists
🏢 Reliance Industries – Financial Analysts, Market Researchers
🏢 Infosys – Data Analysts, Consulting Roles
🏢 HDFC Bank – Risk Analysts, Economic Advisors
🏢 Accenture & Deloitte – Strategy Consultants
🚀 Enroll today and gain the skills to understand and navigate the economic landscape!
Requirements
Basic Technology and Internet Access - A stable internet connection and the ability to use online learning platforms are essential. Students should be comfortable with navigating the course platform, accessing videos, downloading materials, and completing assessments.
Comments (0)
This course is designed for all the students who wish to learn Economics and/ or clear their basics about the course to have a better understanding of the subject and take up more challenging courses in the discipline.
This course will be most suited for UG/ PG students studying Microeconomics in courses like - BBA, B.Com, BA, M.Com, and MBA. This course is designed keeping in mind the needs of the learners and the difficulty they face in learning economics. An attempt is made to deliver the regular concepts of economics in a manner that will enable the learner to understand and apply the economic logic to real-world situations. Thereby, concretizing the learning and appreciating its relevance.
There is always a gap in understanding basic market dynamics such as – why the prices of products go up, why governments change the interest rate, why certain products have subsidies while others have taxes levied on them, what determines the extent of taxation, and who bears the burden of taxation, why is there dampening of demand, why is there a liquidity crisis, so on and so forth. This course will help learners understand the underlying behavior of individuals in the economy and how that behavior leads to different outcomes in different situations.
By the time this course is completed the learners will learn – (i) Fundamentals of an economy, (ii) Who are consumers? What role do they play in the economy? How does the behavior of these individual consumers affect at the aggregate/ market level? (iii) Who are the producers? What role do they play in the economy and How does the behavior of these individual producers affect at the aggregate/ market level? (iv) Cost concepts, revenue concepts, and market equilibrium.
By doing this course the learners can understand and appreciate concepts in economics and its contribution to the economy.
This course builds a foundation in economics for the learners and puts them at a level from which they can grasp complex courses in the discipline.
